Featured Insights

Everybody has an NDP hit that gets them right in the feels!

Nigel Lin, our Head of Research, joined Roshan Gidwani and Hongbin Jeong on MoneyFM’s That’s How to explore price optimisation strategies and how Canvas can assist businesses in finding the perfect price point.

Asia’s leading digital wealth platform, Endowus, in partnership with prominent mental health and wellbeing support platform, Intellect, has released the Endowus x Intellect Wealth & Wellbeing Report, a comprehensive study exploring the relationship between financial wellbeing and key aspects of individual and organisational wellbeing among 1,000 Gen Z and Millennial workers in Hong Kong and Singapore.

As Singapore prepares to celebrate its 59th birthday, Milieu Insight, an award-winning survey software company in Southeast Asia, conducted a poll from July 17th to 23rd to uncover what defines the nation. The survey, involving 1,000 local respondents aged 16 and above, covered five main topics: qualities desired in future leaders, desired changes for the country, favorite National Day Parade (NDP) songs, national dishes and cravings abroad, and sentiments on national pride.

Only 17% of Singapore respondents strongly agreed that there was a link between a good digital marketing strategy and increased revenue, suggesting that there is room for businesses to optimise and better leverage their digital marketing capabilities to drive further growth.

Marcus Lim, our Regional Head of Growth, participated in the FLEX Appeal panel at SHE Singapore’s Women@Work event, discussing how organisations can better support work and caregiving responsibilities.

New research shows that gender stereotypes may undermine flexi-work policies.

Milieu Insight has introduced significant product enhancements to its survey and market research platform, Canvas.

When it comes to running a business, nothing’s more important than your customers’ satisfaction. Happy customers are more likely to return, spread the word about your brand, and build your reputation. To gain insight into how satisfied your customers are, you can use a metric such as Customer Satisfaction Score (CSAT). If you’re unfamiliar with CSAT, don't worry—this article will explain what it is and how you can use it for your business.

Nearly 6 in 10 working moms in SEA struggle with work-life balance.

Half of employees surveyed in Singapore, Indonesia, and the Philippines feel burnout from work at least a few times a month, identifying urgent mental health support needs in the workplace.

Explore the world of market research and we are here to point you in the right direction with this ultimate guide.