Featured Insights

Are handmade gifts necessarily always better than store-bought? 37% do not think so.

TikTok, a social media platform for short-form videos, has been the rage among teens in recent years.

Shake Shack wins the hearts of more Singaporeans, compared to Five Guys.

Far far away, behind the word hills, far from the countries and the mountains of jiggles.

35% of Singaporeans are likely to be purchasing the new iPhone, even before its announcement.

78% of 16 to 29 year olds don't believe wearing makeup to work is important.

Singaporeans want to do more about climate change but are generally disempowered.

Apple users are more brand loyal than Android users.

Most Singaporeans will be spending more this Christmas as compared to last year.

Majority of Singaporeans wait until special sales period to shop for Christmas gifts.

Cat owners tend to be more dependant on coffee than dog owners!

Milieu Surveys started out as nothing more than a lofty dream in 2016 - a way for consumer voices to be heard.