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Research 101
Your guide to creating online survey demographic questions
Creating an effective survey involves more than just asking the right questions; it's also crucial to ask them in the right manner. Properly crafting demographic questions can significantly impact the quality of your data. Whether you're a beginner in survey design or aiming to refine your approach, this guide will help you master the art of designing demographic questions for your online surveys.

Industry
Research 101
Are anonymous surveys really anonymous?
Surveys can provide valuable insights, but their effectiveness depends on the honesty of the responses. Anonymous surveys are key to obtaining the most genuine feedback because they ensure respondents' privacy. Let's explore what makes a survey truly anonymous and why this is essential for collecting reliable data.

Industry
Business
How to measure Customer Satisfaction (CSAT)
When it comes to running a business, nothing’s more important than your customers’ satisfaction. Happy customers are more likely to return, spread the word about your brand, and build your reputation. To gain insight into how satisfied your customers are, you can use a metric such as Customer Satisfaction Score (CSAT). If you’re unfamiliar with CSAT, don't worry—this article will explain what it is and how you can use it for your business.

Personal Health & Wellness
Filipinos most sleepless people in Asia, 4th in the world — study
According to the 2023 study of consumer research and data analytics company Milieu Insight, Philippines had the most people in Asia (56%) who had less than seven hours of sleep per day, followed by Thailand (49%), Indonesia (44%), Vietnam (43%), Singapore (42%) and Myanmar (39%).
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