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Milleu Happenings
Milieu Insight recognised as one of Singapore's Best Workplaces™ in Technology
We're honoured to announce that Milieu Insight has been recognised as one of Singapore's Best Workplaces™ in Technology!
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Media & Marketing
Unveiling the world of influencer marketing in Southeast Asia: From follower trends to deinfluencers
56% of Southeast Asians follow social media influencers, while 55% have a neutral impression of them
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Research 101
A complete guide to significance testing in survey research
A comprehensive overview of the theoretical foundations of significance tests in survey research and its limitations
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Societal Insights
Homeownership amongst most urgent issues facing LGBTQ+ community | Pink Dot x Milieu Insight
Top LGBTQ-related issues in Singapore: Starting a family, harassment/bullying, home buying.
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Finance
What's driving debt? | Exploring debt patterns and financial awareness among Southeast Asians
62% in Southeast Asia currently hold debt or loans
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Gaming & Technology
How are Southeast Asians engaging with Meta's new social app, Threads?
Within 5 days of its launch, the app has been downloaded by 3 in 10 people across Singapore, Thailand and Philippines
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Career
Are companies adapting to the evolving needs of employees with dependents?
54% of employees in Singapore and 67% in Thailand should the responsbility of supporitng dependents
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Societal Insights
Is there a scam epidemic sweeping across Southeast Asia?
1 in 4 Southeast Asians lack confidence in identifying fake phone numbers, links, and websites
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Research 101
Unobvious ways in which question order bias can affect your survey data
Unobvious ways in which question order can affect survey data
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Career
Gen Z & Millennials
Beyond the 9-to-5: Young Southeast Asians believe that having multiple sources of income is a must
95% of respondents aged 16-42 believe that having multiple sources of income is a must
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Shopping & Retail
Quiet luxury: No flash, no logo. Just understated style
In this quiet luxury era, it is all about that “if you know, you know” vibe.
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Finance
Making payments overseas: Cash may still be king but e-payments are catching on
Digital multi-currency accounts (eg. Youtrip, Revolut) are especially popular among 25-34 year olds
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