In The News

How Milieu Insight's CEO, Gerald Ang, transformed the traditional market research industry

Our CEO shares how he channeled his passion into building an innovative business from the ground up.
Milieu Team
November 18, 2021
MINS READ

Milieu Insight has transformed the consumer research industry and our success did not emerge without its knocks and hurdles, shaping the way we are today. Our CEO Gerald Ang shares his story with DollarsAndSense.sg on his personal and professional journey, and how he channeled his passion into building an innovative business from the ground up.

With a rapid growth during the pandemic, Gerald also shares his thoughts on maintaining an ideal company culture: “Someone once told me that culture eats strategy for lunch. No matter how good your strategy is, if you don’t have a good culture within your company, it’s never going to work out, you’ll never achieve your goals.”

Read more here.