Blog
Societal Insights
Entertainment
Business
Milleu Happenings
Current Affairs

Looking for a partner? Survey shows getting into sports may just help you

Written on:
July 18, 2024
Milieu Team

This article was first published on GMA News Online.

Is sports an icebreaker in dating for Filipinos?

According to a recent study produced by Bumble in partnership with Milieu Insight Pte Ltd., nearly half (43%) of Filipino singles look for a romantic partner interested in sports before making a decision whether to explore a connection.

This interesting finding suggests that single Filipinos who enjoy watching sports or being active in sports might have a significant advantage in the dating pool.

The nationwide survey also revealed that this preference for a partner who shares an interest in sports is more pronounced among Filipino men, with 30% of them considering it a "deal breaker" if their partner doesn't watch sports. Meanwhile, only 21% of women feel the same way.

Additionally, almost half (49%) of men prioritize finding someone interested in sports compared to 38% of women. Per Bumble, this highlights that a shared interest in sports may be a more important factor for men when seeking romantic connections than women.

Meanwhile, millennials (61%) are more likely to seek out this alignment in interests than Gen Z (58%), and both generations also indicated that watching sporting events together makes for great dates (60%).

The Philippine survey was rolled out online from June 6 to 18, 2024, to a total of 929 single Filipinos aged 18 to 43. The respondents comprised LGBTQ+ and non-LQBTQ+ singles.

Earlier this year, women no longer have to make the first move on Bumble through the introduction of the Opening Moves feature, where women could set a question that their matches could respond to.

In January, Bumble released its dating trends for 2024, one of which is the rise of Val-Core Dating, which refers to the rise of people valuing engagement on issues that matter to them.

Milieu Insight aids companies in making data-driven decisions through its digital survey software.

Ready to elevate your insight’s game?

Eager to join Milieu but not seeing the perfect role just yet?
Join our talent pool so we can connect with you for future job opportunities.
Thank you, we’ll be in touch very soon!
Oops! Something went wrong while submitting the form.