Travel & tourism

Domestic summer travel trends of 2024 in Southeast Asia

Fieldwork was conducted 7th March to 31st March 2024 N = 1,976 ID, MY, PH, TH

As the summer season approaches, Southeast Asia anticipates a surge in domestic travel with the Philippines and Indonesia having the highest interest in traveling domestically. This study offers a comprehensive understanding of Southeast Asian summer travel plans for the year 2024, with the key insights and travel trends highlighted, including preferences of Southeast Asian travelers’ when it comes to various factors like travel companions, mode of transportation, vacation activities and more.

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What’s inside

What would the duration of the next vacation be for domestic travel
What is the willingness to travel domestically anytime for vacation this year
The preference in travel companions on the next vacation
Preferred form of transportation
Top 5 details of vacation that are highly considered
Preferred vacation activities
Likeliness of using travel agency services
Desired quantity of domestic vacations for the year 2024

What you get

Report deck (PDF)Data tables (Excel)ChartsCrosstabs on request

Methodology

First-party data from Milieu’s own Southeast Asia panel, ISO 27001 certified. Full approach on our research page.