This study examines how Muslim consumers in the region prepare for and celebrate Ramadan and Hari Raya, offering insights into their shopping habits, motivations, and spending intentions during the festive season.
What’s inside
- Shopping mode for clothes, hampers and household needs for Hari Raya
- Online platforms used for shopping for Hari Raya
- Online payment methods used for shopping for Hari Raya
- Shopping preferences for Hari Raya
- Preferred type of advertisements
What you get
Report deck (PDF)Data tables (Excel)ChartsCrosstabs on request
Methodology
First-party data from Milieu’s own Southeast Asia panel, ISO 27001 certified. Full approach on our research page.