Dreams of moving out from family homes are widespread, but how many Southeast Asians actually take that step? Our latest study delves into this question, aiming to uncover who moves out, what motivates them, and what holds others back. We also explore changes in personal habits, challenges faced, societal trends, and the perceived affordability of moving out in Southeast Asia. The insights gleaned from this dataset empower property agents and retail organisations to better understand and cater to their target audience’s needs and aspirations.
What’s inside
- Current living arrangements of Southeast Asians
- Desire and priority to move out
- Barriers hindering Southeast Asians from moving out
- Influence of societal pressures and trends on Southeast Asians' decision to move out
- Living arrangements of Southeast Asians who have moved out
- Optimal age for Southeast Asians to transition to independent living
- Motivations driving Southeast Asians to move out
- Changes in personal habits and mindsets since moving out
- Challenges faced by Southeast Asians after moving out
- Perceived affordability of independent living for Southeast Asians
What you get
Report deck (PDF)Data tables (Excel)ChartsCrosstabs on request
Methodology
First-party data from Milieu’s own Southeast Asia panel, ISO 27001 certified. Full approach on our research page.