Societal Insights
Meet Today’s Most Influential Travel Agent
Social media has become Southeast Asia's most powerful travel planner. Milieu Insight's SEA Travel 2026 Study — surveying…
Gen Z Millennials
Klook’s x Milieu travel pulse study
Millennials and GenZs are prioritizing shared experiences, with 9 in 10 planning to travel with loved ones.
Entertainment
Global sports tourism trends via Milieu + GSIQ
“Sports Tourists: Travelling With Passion” Highlights a 63% Growth Potential in the Number of People Identified as Sports…
Travel
Feelings about Singapore-Hong Kong Travel Bubble Delay
The hugely anticipated Singapore-Hong Kong air travel bubble was recently suspended for 2 weeks.
Travel
Domestic SEA travel post-COVID picks up
Filipinos and Indonesians are most willing to travel domestically during the summer
Travel
Are people ready to travel in 2023? You bet
Southeast Asian consumers have diverse planning paths when it comes to booking that vacation.
Travel
55% of SEA ready for travel; safety and budget top priorities.
As summer approaches, Southeast Asia is gearing up for a surge in domestic travel.
Travel
55% in SEA ready for travel, prioritize safety and budget
Domestic leisure travel is expected to remain strong this year.
Travel
44% in Thailand have traveled in 2023 – East Asia top region
Thai travelers primarily planning to engage in sightseeing, outdoor activities, and conservation in the next 3 months