Blog

Category: Business

Business

Step Aside Travel – Health Is Becoming the One Thing Southeast Asian Consumers Refuse to Cut Back On

Even as financial confidence weakens across Southeast Asia, health and wellness remains the one category consumers refuse to…

Business

How 2026 Rewired Southeast Asian Consumers’ Spending Mindset

In 2026, Southeast Asian consumers have shifted from cautious to deliberate — spending less, but with more intention.…

Business

Milieu’s Top Insights of 2025: What People Read, Explored, and Acted On

A look back at Milieu’s most-read insights, most-engaged articles, and most-requested datasets of 2025 — revealing what people…

Business

Filipino sellers ready to invest — but expect ROI, logistics efficiency, and ecosystem support in return

Filipino sellers are ready to grow, but resilience is increasingly tied to ROI-driven fees, stronger logistics support, and…

Business

Vietnam’s Young E-Commerce Sellers Are Scaling Fast — But Faster Than the Ecosystem Can Support

Vietnam’s young e-commerce sellers are scaling at record speed, powered by high platform adoption and digital agility. Yet…

Business

The 2025 Consumer Outlook Webinar: How Southeast Asia’s shifting spending reveals three economies (Recorded sessions inside)

A data-driven reflection from The Milieu Xchange – Consumer Outlook in SEA 2025, exploring how emotion and sentiment…

Business

Beyond the hype, Malaysians want speed and smarter shopping in 2025

84% believe marketplaces should enforce high standards of speed, reliability, and cost across their delivery partners.

Business

Better service tops the wishlist for Filipino online shoppers in 2025

88% will pay for better delivery, but 58% would walk away at hidden fees; 89% say platforms must…

Business

Vietnam’s online shoppers demand speed and reliability in 2025

90% of consumers say marketplaces should enforce delivery standards.

Business

AI in daily life—use, trust, and limits;

A striking 80% of respondents say they use AI tools for personal purposes.